Free tool · Ecommerce

Product schema generator

Generate valid Product + Offer JSON-LD for your ecommerce product pages — so Google can show price, stock, and star rich results, and AI shopping answers cite your products. Free, private, instant.

Only enable this if you have real reviews — fake ratings violate Google's guidelines and risk a manual action.

Product JSON-LD
{
  "@context": "https://schema.org",
  "@type": "Product",
  "name": "Product name",
  "offers": {
    "@type": "Offer",
    "price": "0.00",
    "priceCurrency": "USD",
    "availability": "https://schema.org/InStock",
    "itemCondition": "https://schema.org/NewCondition"
  }
}

Paste inside your product page's <head>. Runs entirely in your browser — nothing uploaded.

Why product pages need schema

Product schema tells search and answer engines exactly what a page is selling — the price, currency, availability, brand, and (if you have real reviews) rating. That unlocks rich results in Google that make your listing bigger and more clickable, and it gives AI shopping assistants clean, structured facts to cite. Pair it with a valid llms.txt and answer-first collection content to compound the effect.

Markup must reflect what's visible on the page. Never add ratings you don't actually have — that's a guidelines violation that can cost you a manual action.

FAQ

What is Product schema?

Product schema is JSON-LD structured data that labels a product's name, price, availability, brand, and ratings so Google can show rich results (price, stock, stars) and AI shopping answers can cite it accurately.

Do I need Offer schema too?

Yes — a Product should include an Offer with price, priceCurrency, and availability. This generator adds the Offer automatically from your inputs.

Should I add an aggregate rating?

Only if you have real customer reviews. Fabricated ratings violate Google's guidelines and can trigger a manual action, so the rating fields here are opt-in.

Is this tool free and private?

Yes — it's free and runs entirely in your browser. Nothing you enter is uploaded or stored.

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